SEO agency · Industries

SEO by industry: every business is searched for differently.

A restaurant doesn’t rank the way an estate agency does, and nobody searches for a clinic the way they search for a workshop. We work with more than 15 industries, each with its own strategy: Google, Google Maps and AI search engines, in your customers’ language.

5.0Real reviews from our clients

Who we work with

Pick your industry. We’ll show you how it’s won.

Each page explains what your customers search for, who you compete against and what we work on every month so they choose you.

Restaurants and bars

Fill more tables from Google and Maps.

  • Google listing and reviews worked on every week
  • Menu, photos and bookings that rank
  • Locals and visitors, in up to 3 languages
See SEO for restaurants

Real estate agencies

More owners and buyers from your area.

  • Pages by area and property type
  • Winning sellers, not just buyers
  • International buyers in their own language
See SEO for real estate agencies

Clinics and dentists

More new patients every month.

  • Listing and reviews handled with healthcare care
  • Pages by treatment and speciality
  • Content that answers questions before the appointment
See SEO for clinics and dentists

Hotels and tourism

More direct bookings, fewer commissions.

  • Listing and Maps against the OTAs
  • Website in 3 languages for travellers
  • AI visibility when they plan the trip
See SEO for hotels and tourism

Beauty and aesthetics

A full diary, week after week.

  • Maps in your neighbourhood, where the booking is decided
  • Reviews that convince at first glance
  • Pages by service and treatment
See SEO for beauty and aesthetics

Professional services

Lawyers, accountants, insurance: be the one they choose.

  • Authority and content that build trust
  • High-intent searches in your city
  • A well-kept reputation on Google
See SEO for professional services

Workshops and renovation

Quotes from your area, every week.

  • Maps by service area, not just by premises
  • Pages by service: renovation, installation, repair
  • Reviews with photos of real jobs
See SEO for workshops and renovation

Local retail

More customers walking through the door.

  • Listing, hours and products always up to date
  • “Near me” searches in your neighbourhood
  • Seasonal campaigns and new arrivals
See SEO for local businesses

The method

The industry changes the strategy. Not the method.

The keywords, the competitors and the customer change. What we do to get you found is always the same, tailored to your industry.

Your real competitors

We analyse who takes your industry’s customers in your area today, and why.

Your customer’s searches

Every industry is searched with different words. We work the ones your customer uses, on Google and in AI.

Google Maps where it’s decided

Your listing optimised to show up when people search nearby, with reviews that tip the balance.

Get recommended by AI

When someone asks ChatGPT or Gemini for a business like yours, we work to make sure you are in the answer.

Your industry isn’t listed?

If your customer looks you up on Google before deciding, we work with you.

These are the industries where we already have the strategy developed, but the method works for any business that lives on being found: schools, gyms, vets, physiotherapists, florists… We always start the same way: with a free audit of your competitors and of how your customer searches for you.

  • Limited portfolioFew clients per area and industry, properly looked after.
  • More than 6 languagesFor the customer from abroad and the one next door.
  • Reply within 24-48 hA real answer, not an automated one.

Real reviews

Businesses from different industries that already work with us.

5.0Google ratingReal reviews from businesses we work withSee all reviews on Google
UB
Urban BurgerRestaurants · Several locations
“The Yellow Rock team is undoubtedly incredible. They’re very attentive to their work, delivering results. The service is very personal and reliable. I’ve been working with them for a long time now, and we’re truly happy with the results they’ve brought to my restaurants. They’re serious people who are really dedicated to doing a great job. Many congratulations, guys! Keep it up! A big hug from the entire Urban Burger & B Team. Jay is a star!”
Verified on Google
MJ
María JoséReal estate agency · Canary Islands
“I want to especially highlight the work of Teresa and her entire team. From the very first moment, the service has been excellent, not only professionally but also personally. They’ve helped us with all aspects of advertising, Google Ads, visibility and performance, but what I value most is the constant follow-up. Teresa is always attentive, keeps us informed, listens to our opinions and makes us feel involved in every decision. The management has been very quick and personal, and a trusting environment has been created that makes it a pleasure to work. It’s clear that there’s a committed team behind the scenes that truly cares about the project and achieving great results. Without a doubt, we are very happy with the support and the service we’ve received. Highly recommended! ♥️”
Verified on Google
YF
Your Father’s House BarcelonaStores in Spain and the Netherlands
“Impeccable professionalism! I sincerely thank the entire Yellow Rock staff for what they’ve done for our stores in Spain and the Netherlands.”
Verified on Google
TL
Tuscania Lab BarcelonaFocaccia, coffee and brunch
“Teresa is the perfect marketing professional: helpful, skilled and always ready to help you grow your business.”
Verified on Google
LC
La ChuruataRestaurant
“I own a restaurant and I want to thank the YellowRock team for the great work they’ve done with the restaurant’s organic Google ranking. They’ve done an impeccable and professional job, and their customer service has been perfect, always answering and clarifying questions, along with follow-up and quarterly reports. Thank you, Jay, and thank you, YellowRock team! 🤝”
Verified on Google
HP
Hula PokeFood & drink
“Excellent service. Very good care, support and follow-up. Grateful to our manager, Teresa.”
Verified on Google
PP
Pau Pérez ValienteFood & drink
“Great professionals: they help you move your business forward, teach you metrics and give you excellent advice. Thank you for your energy!”
Verified on Google
MT
María TorresLocal business
“A very pleasant and professional experience, and easy for someone like me who doesn’t understand the digital world. I’m very grateful for their patience.”
Verified on Google
TC
Tu CachapaFood & drink
“Super professional, totally recommended.”
Verified on Google

How to start

Two plans. One goal, whatever your industry.

Both take your business to the top of Google. The difference is how far you want to go.

To start

Smart Growth Plan

The essentials to grow on Google and on the map of your area, with no lock-in.

  • Website included, Essential or Advanced
  • Optimised Google listing with posts
  • 2 SEO articles a month with backlinks
  • Review system
See the Smart Growth Plan
Recommended

Definitive Growth Plan

For the business that wants to be the reference of its industry in its area.

  • Premium website in 3 languages
  • 20 articles a month and backlinks
  • Google Maps, reviews and AI at full strength
  • Social media included
  • Monthly report and a dedicated account lead
See the Definitive Growth Plan

Not sure which one fits? Request your free audit and we recommend one based on your industry and your area.

Questions

SEO by industry: what we get asked.

Before you start, the answers that matter.

Why does each industry need its own strategy?

Because the customer searches differently. Someone looking for a restaurant decides in minutes and looks at photos and reviews; someone looking for an estate agency compares for weeks and wants to see areas and prices; someone looking for a dentist wants a question answered before calling. The keywords, the pages and the type of content change in each case, which is why every industry has its own page and its own strategy.

Do you work with an industry that isn’t listed here?

Yes. These are the industries where we already have the strategy developed, but the method is the same for any business that depends on being found on Google: schools, gyms, vets, physiotherapists, florists, car dealers… Request the free audit and we tell you how we would work it.

Do you work with my direct competitors?

We work with a limited portfolio and take care not to run two businesses competing for the same searches in the same area. In the free audit we confirm availability for your industry and your area.

Which plan does my industry need?

It depends more on your competition and your ambition than on the industry. The Smart Growth Plan is the way to start showing up; the Definitive Growth Plan is for leading your area, with a website in 3 languages, 20 articles a month, reviews, AI and social media. After the free audit we recommend the one that suits you.

How long until I see results?

The first movements on Google Maps usually show in the first weeks after the listing is optimised. A solid position is built over a few months and, once won, is kept with constant work. Every month or every quarter you receive a report with what was done and what moved.

Can you bring in foreign customers too?

Yes. In tourist areas and with international clientele we work the listing, the reviews and the content with the visitor in mind as well. With the Definitive Growth Plan your website is built in 3 languages and our team works in more than 6.

Free audit

Where does your business stand on Google today? We’ll tell you within 24-48 h.

We review your listing, your website, your reviews and who is taking your industry’s customers in your area. No strings attached.

  • Verifiable work every monthA report with what was done and what moved.
  • Limited portfolioFew clients per area and industry.
  • Reply within 24-48 hA real answer, not an automated one.