Local SEO agency · New York, NY

Local SEO in New York: be the one they find.

We are a local SEO agency working with New York businesses. We work your Google Maps profile, your website, your reviews and your presence in AI search so customers choose you when they search for what you offer, in English and in Spanish.

5.0Real reviews from our clients

Why it matters in New York

In New York, Google shows what’s a few blocks away. Make sure it’s you.

New York is the densest market in the country. On one block there are five restaurants, three dentists and two real estate offices, and the customer decides among them in thirty seconds on a phone. Google answers “near me” with what is closest and best positioned; if your profile isn’t among the top three on the map, you don’t exist for that search.

And New York searches in many languages. Three in ten New Yorkers are Hispanic, and in Washington Heights, Jackson Heights or the Bronx a huge share of searches happen in Spanish. Ranking in one language means ignoring a market of more than two million people. Being first in both is the difference between a full dining room and an empty one.

+8.3 Mresidents in the five boroughs, the densest market in the U.S.
3 in 10New Yorkers are Hispanic: Spanish searches are a market of their own
+60 Mvisitors a year who search for everything from their phone

How we rank you in New York

Local visibility that brings customers.

Six fronts working together every month so you show up at the top when someone searches for your service in New York.

Google Maps on your block

Your Google Business Profile optimized to show on the map when people search near your business, from Midtown to the Bronx.

Local website SEO

Your website ranked for what matters in the city: your service + New York, your service + your neighborhood, and “near me”.

Reviews and reputation

A system to get real reviews consistently. In a market this crowded, reviews tip the balance.

English and Spanish

We work the strongest keywords of both languages, each with its own content. Not a translation: two markets.

Content for your area

Pages and articles built for the real searches of your neighborhood and your industry, bringing customers month after month.

Get recommended by AI

When someone asks ChatGPT or Gemini for a business in New York, we work to make sure you are in the answer.

Two languages, one market

In New York, your customer searches in English or in Spanish. You should be first in both.

A U.S. team that handles your account, backed by ten years of local SEO in markets where languages and tourism mix. Your business gets the keywords of both languages, worked separately, not a translation of one.

  • U.S. teamYour contact is in your time zone and knows New York.
  • English + SpanishThe strongest keywords of each language, each with its own content.
  • Measured in your areaYour ranking tracked from every point around your business.
UB
Urban BurgerRestaurants · Several locations
“The Yellow Rock team is undoubtedly incredible. They’re very attentive to their work, delivering results. The service is very personal and reliable. I’ve been working with them for a long time now, and we’re truly happy with the results they’ve brought to my restaurants. They’re serious people who are really dedicated to doing a great job. Many congratulations, guys! Keep it up! A big hug from the entire Urban Burger & B Team. Jay is a star!”
Verified on Google
YF
Your Father’s House BarcelonaStores in Spain and the Netherlands
“Impeccable professionalism! I sincerely thank the entire Yellow Rock staff for what they’ve done for our stores in Spain and the Netherlands.”
Verified on Google
TL
Tuscania Lab BarcelonaFocaccia, coffee and brunch
“Teresa is the perfect marketing professional: helpful, skilled and always ready to help you grow your business.”
Verified on Google
MJ
María JoséReal estate agency · Canary Islands
“I want to especially highlight the work of Teresa and her entire team. From the very first moment, the service has been excellent, not only professionally but also personally. They’ve helped us with all aspects of advertising, Google Ads, visibility and performance, but what I value most is the constant follow-up. Teresa is always attentive, keeps us informed, listens to our opinions and makes us feel involved in every decision. The management has been very quick and personal, and a trusting environment has been created that makes it a pleasure to work. It’s clear that there’s a committed team behind the scenes that truly cares about the project and achieving great results. Without a doubt, we are very happy with the support and the service we’ve received. Highly recommended! ♥️”
Verified on Google
LC
La ChuruataRestaurant
“I own a restaurant and I want to thank the YellowRock team for the great work they’ve done with the restaurant’s organic Google ranking. They’ve done an impeccable and professional job, and their customer service has been perfect, always answering and clarifying questions, along with follow-up and quarterly reports. Thank you, Jay, and thank you, YellowRock team! 🤝”
Verified on Google
HP
Hula PokeFood & drink
“Excellent service. Very good care, support and follow-up. Grateful to our manager, Teresa.”
Verified on Google
PP
Pau Pérez ValienteFood & drink
“Great professionals: they help you move your business forward, teach you metrics and give you excellent advice. Thank you for your energy!”
Verified on Google
MT
María TorresLocal business
“A very pleasant and professional experience, and easy for someone like me who doesn’t understand the digital world. I’m very grateful for their patience.”
Verified on Google
TC
Tu CachapaFood & drink
“Super professional, totally recommended.”
Verified on Google

Where we work in New York

From Midtown to the Bronx: all five boroughs.

In New York, Google weighs proximity down to the block, so we work your visibility in the neighborhood where you are and in the ones you want to reach.

  • Manhattan
  • Brooklyn
  • Queens
  • The Bronx
  • Staten Island
  • Midtown
  • Upper East Side
  • Harlem
  • Washington Heights
  • Williamsburg
  • Bushwick
  • Astoria
  • Long Island City
  • Jackson Heights
  • Flushing
  • Jersey City

Also in New Jersey, Boston and the rest of the Northeast. See all the areas we serve.

How we work

From the first call to more customers in New York.

A clear process, no jargon, with your business and your neighborhood at the center.

  1. Step 1

    Free audit

    We review your profile, your website, your reviews and who is taking the customers in your area.

  2. Step 2

    A plan for your business

    We tell you what we would do first and which plan fits your moment. No strings attached.

  3. Every month

    Constant work

    Profile, website, content, reviews and AI moving forward at the same time, with one person who knows your business.

  4. Every month

    Real data

    A clear report with what we did and where you stand against your competitors.

Choose how to start

Three plans. One goal: being found in New York.

All three take your business to the top of Google in New York. The difference is how far you want to go.

Local SEO package

Starter

Get found on Google and Maps in one language, English or Spanish.

  • Website included
  • Google Business Profile optimized
  • SEO articles every week
  • Review system
See Starter
Most popular

Growth

Full SEO strategy in English and Spanish, built to win your market.

  • Website in both languages
  • Keywords of both languages, worked separately
  • Advanced AI search visibility
  • Monthly report and direct contact
See Growth
AI SEO services

Authority

For the business that wants to lead New York, not compete in it.

  • Everything in Growth, at maximum
  • AI search leadership and citations
  • Multi-location ready
  • Strategy sessions
See Authority

Not sure which one fits? Request your free audit and we recommend one based on your business.

Guide

New York SEO agency: how to rank your business on Google

If you run a business in New York, you know competition is intense in every industry: dozens of businesses want to show up when a customer searches on Google. Local SEO in New York decides who gets that customer. Showing up among the first results on Google Maps and on the first page of search is the difference between growing and watching customers walk into the competition.

At YellowRock Marketing we are a local SEO agency specialized in Google Maps, local search and visibility in AI search engines, working with businesses across New York City in English and Spanish.

Why local SEO is key in New York

New York combines three things that multiply the importance of local SEO: the highest density of businesses in the country, residents and visitors who search for everything from their phone while walking, and a population that searches in several languages. When someone types “pizza near me”, “dentista en Washington Heights” or “real estate agent in Brooklyn”, Google shows first the businesses best positioned within a few blocks and in that language.

What we work on to rank you in New York

  • Google Business Profile: complete optimization of your profile to stand out on the map in your area.
  • Local website SEO: your website ranked for the searches of the city: your service + New York, your service + neighborhood and “near me”.
  • Reviews and reputation: a system to get real reviews consistently, decisive in a market this crowded.
  • English and Spanish: the strongest keywords of both languages, each with its own pages and content.
  • AI visibility (AEO): so ChatGPT, Gemini and Perplexity recommend you when someone asks for a business in New York.
  • Local content: pages and articles aimed at the real searches of your neighborhood and your industry.

Block by block: the SEO of the densest city in America

New York is not a single market: it is Midtown, Harlem, Williamsburg, Astoria, Jackson Heights or the Bronx, each with its own searches and its own competitors, and Google ranks differently from one avenue to the next. Proximity matters more here than anywhere else, so we work your visibility on your block and in the neighborhoods that matter to you, with content and local signals that reinforce your profile and your website.

Common mistakes that hold New York businesses back

In our free audits we see the same mistakes again and again:

  • Incomplete Google profile: vague categories, old photos or outdated hours.
  • Website with no local focus: it doesn’t mention the city or the neighborhood, so Google doesn’t know where to show you.
  • Only one language: a website in English alone loses the Spanish-speaking customer, and the other way around.
  • Reviews left unmanaged: in a city with this much choice, the customer goes to the one with more recent reviews.
  • Not being in AI answers: almost open ground where you can get ahead.

A team that knows the market

Our U.S. team handles New York accounts and knows the competition in the city first-hand. We study your industry, your area and your ideal customer to design a tailored strategy. Every month you receive a clear report with what we did and where you stand against your competitors, and we work with a limited portfolio so every business gets the time it deserves.

Questions

What we get asked most in New York.

Before you start, the answers that matter.

Pick the plan for your marketStarterGrowthAuthorityAreas we serve
How long until local SEO shows results in New York?

The first movements on Google Maps usually show in the first weeks after the profile is optimized. In a market as competitive as New York, a solid position is built over a few months and, once won, is kept with constant work.

Do you work with my industry?

Yes. We work with all kinds of local businesses in New York: restaurants, real estate, clinics and dentists, med spas and salons, hotels, home services, professional services and local retail. The strategy changes, the method doesn’t.

Which areas of New York do you cover?

All five boroughs: Manhattan, Brooklyn, Queens, the Bronx and Staten Island, neighborhood by neighborhood, from Midtown and Harlem to Williamsburg, Astoria, Jackson Heights or Flushing. Also Jersey City, Hoboken and the rest of the New York metro area.

Can you help me reach Spanish-speaking customers?

Yes, and that is where we stand out. With the Growth and Authority plans we work the strongest keywords of both languages, each with its own content, so you show up whether the customer searches in English or in Spanish.

What does the free audit include?

We review your Google Business Profile, your website, your reviews and your competitors in your area, and we show you where you stand today and what you are missing to show up. You get a clear answer within 24-48 hours.

Which plan does my business need?

It depends on your competition and how far you want to go. Starter is for being found in one language; Growth works both languages with a full strategy; Authority is for leading your market. In the audit we recommend one based on your business.

Do you need an office in New York?

No. Local SEO depends on your Google profile, your reviews, your website and how your customer searches, not on where we sit. We measure your ranking from your own area with geolocation tools, and your account is handled by our U.S. team.

Free SEO audit

Shall we make sure New York finds you?

Start with a free audit: we show you where you stand today on Google and how many New York customers are going to your competitors. No strings attached.

  • Verifiable work every monthA report with what was done and what moved.
  • Limited portfolioWe take on the businesses we can serve well.
  • Reply within 24-48 hA real answer, not an automated one.